Apple introduced the new iPad

Apple presented the new generation of iPad. The tablet was super screen, and is faster, but the revolution did not happen.

Apple introduced the new iPad

In San Francisco, the long-awaited presentation of the iPad third version. Everyone expected that the device will be marked as the iPad 3 or iPad HD, but for some reason Apple decided to confuse everyone: the plate is offered to call or just iPad, whether the "new iPad" (The New iPad). What do you need to know about it?

Apple introduced the new iPad


The main advantage of the new the iPad - a Super clear display Retina, which Apple intends to position as the "best in the history of mobile devices." Although the screen size has remained the same, its resolution has doubled up to 2048x1536: Now it is placed over 3 million pixels. "While you will not see it, you'll realize how beautiful it is not", - concluded the senior vice president of Apple Phil Schiller.

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Apple introduced the new iPad

Apple's CEO Tim Cook talks about how quickly iPad has become an integral part of life


New iPad visually virtually no different from iPad2: diagonal of the rectangular device 10, with 1 inch circular button on the front panel. Reformers only the thickness and weight. Both Apple parameter had to adjust a little in a big way for the sake of the new display and battery. On stage during a demonstration model featured exclusively conventional black and white, so it is expected that the device is a coloring will appear on the shelves.

Apple introduced the new iPad

to Apple's vice president Phil Schiller blogged about the main advantages of the new the iPad

iPad has become more powerful than

Instead, the new A5 processor iPad got A5X with quad-core graphics core. About RAM device concealed in the presentation, but it is possible that it was twice as much - 1 GB instead of 512 MB. Thus, no significant advantages in technical features the iPad before competitors do not have, but it was never scared Apple: the company continues to bet on the perfect harmony of the software and "hardware".

Apple introduced the new iPad

The cost of the new iPad with Wi-Fi will range from $ 499 to $ 699 depending on the hard disk volume

fourth-generation Networks

iPad will support LTE network on par with 3G. The tablet will also be able to turn into a personal wi-fi modem and the Internet to distribute other devices.


Camera on the new iPad are much better (earlier were horrible) and can now take pictures with a resolution of 5 megapixels. The new iPad also allows you to record high-definition video (1080p), and a built-in gyroscope to stabilize the image.

Apple introduced the new iPad

The cost of the new iPad with support for 3G + LTE will range from $ 629 to $ 829

The pseudo-Siri

iPad, contrary to some expectations, did not Apple's first creation after the iPhone 4S, equipped with voice assistant Siri. Instead, the owners of the tablet is offered only to dictate messages and letters. Will the service to take the Russian language is not clear: Siri does not support.

Apple introduced the new iPad

The new Retina display with a resolution of 2048x1536 - the main advantage of the new the iPad

iPad games

Many are skeptical of the iPad, as an ideal device for playing video games, but it does not prevent Apple to position it that way. During the presentation showed reporters a demo version of Sky Gamblers and Infinity Blade: Dungeons. Top managers are not tired of repeating how fantastic they look, but CEO Tim Cook hinted that Apple plans to continue to eat off market share of portable video game in its traditional owners - Nintendo and Sony.

Apple introduced the new iPad

Despite Apple's productivity growth argues that the duration of the new iPad remains the same

iPad for

Apple continues to insist that the tablet can act as personal computers more often than people think. For this the company has essentially updated the iWork suite of applications, and iLife. At the presentation, special attention was paid to iPhoto: the app now with the help of simple gestures allows you to perform with photos all the minimum set of manipulation - change the brightness, cut some slices and apply different effects.

Compact iPad will not

Every last update iPhone or iPad lineup necessarily accompanied by the same hearing: simultaneously with the basic model of the market will be its "budget" analog - Compact and attractive price. This time it was a question about the iPad size of 8 inches, and its inevitable appearance attributed to the following logic: it has to create competition in the price segment, is now occupied by Amazon Kindle Fire and a variety of low-cost Android-tablet. As before, the "little" the iPad was a myth. It is appropriate to recall the words of Steve Jobs: "They (the 7-inch tablet) will make sense only if you complete them put sandpaper, through which users can make their fingers about a quarter less."

The cost of sales and the beginning of

With regard to the new iPad Apple uses a similar pricing policy, as for his predecessors. The cheapest model - Wi-Fi-version of the device with 16 GB of memory - will cost $ 499. A similar model with 32 GB of memory will cost already $ 599 and 64 GB - at $ 699. Phones with support for 3G + LTE will cost from $ 629 to $ 829. Sales start on March 16 in the US, Canada, UK, Germany, France, Switzerland, Japan, Singapore, Hong Kong and Australia. A week later, the tablet will be in stores a few dozen countries, including Russia which traditionally do not.


The new iPad has a new super screen, a new camera and a new processor, but according to the new did not from it, regardless of its name. The absence of the revolution could have a negative impact on sales against the background of growing competition from Amazon and Google. However, it should be recalled that a similar logic professed Apple changes in the case of the transition from the iPhone 4 to the iPhone 4S. Last in the end in a moment turned the fastest-selling device in the company's history.